Another potential nail in the coffin of traditional publishing was announced today as News Corp. CEO Rupert Murdoch revealed his company’s newest publication The Daily at a news conference this morning. This iPad only newspaper has been in the works for some time and today marks the first time consumers can actually get a look at it.
Here’s what you need to know: The Daily will be available only on the iPad to start and new issues will be available 365 days a year. In addition, The Daily will be interactive and feature 360-degree photos and original video content. Some articles will even be read aloud within the app.
The Daily app is available in the Apple App store now. It will cost you $0.99 per week or $39.99 for a one-year subscription. However, the first two weeks will be free thanks to a sponsorship deal with Verizon.
So, now that it’s finally here, who’s going to buy it?