Now that DC fans have settled into their cozy new logo that the company slapped them with back in 2005, they’re ready to do it one more time! That’s right, DC Entertainment (formerly DC Comics) has finally revealed their new logo that has allegedly been in the works for the last year.

Said to show off more of the different identities of their most popular brands, rather than just be a static logo like some “other” comic publishers. Here’s a DC exec with the worst possible explanation of the new logo. From Co.Create:

“We didn’t want a static logo, but a living identity that could capture the power of our characters and storytelling,” says Amit Desai, senior vice president of franchise management. “What is special about DC content is the notion of a dual identity. When you think about our DC Comics superheroes, there’s a secret identity. When you think about Vertigo, it’s this notion of good vs. evil in many of the stories. And so, in addition to flexibility, the new logo communicates this idea of dual identity: There’s more than meets the eye. You have to take a closer look to understand the richness of our characters and stories.”

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Once the dominant player in the mobile and web content delivery space, Adobe’s Flash has seen quite a backlash against it in recent years. In truth, tt was always kind of a pain, at least for me, made websites look pretty ugly and often hogged system resources on my Macs to the point of crashing the entire system.

But the beginning of the end was probably Apple and then CEO Steve Jobs’ staunch refusal to include Flash on any of its iOS devices, including the iPhone and iPad. At the time some commented that Apple was making a big mistake in not including Flash on its devices. Now it looks like those people may have to reconsider their opinions.

According to reports, Adobe says it will “no longer adapt” the once-dominant program for handling multimedia and animation on computers and mobile devices. In an email to developers Adobe added that it will “continue to support the current Android and PlayBook configurations with critical bug fixes and security updates.”

Previously, former Apple CEO Steve Jobs led the opposition to the program, which he said in 2010 was “unreliable, vulnerable to hacking, a battery hog, and gave Adobe too much power over the services that could be offered on mobile devices.” Besides, power over mobile devices was his job, not Adobe’s. I kid, I kid. Much love to Steve.

At the time, Apple, Google, and Microsoft said they preferred an open system: the pretty cool and easy to use HTML5. However, in spite of this, Flash survived and was incorporated on Google Android and BlackBerry smartphones — until now. Although, having used a few Android phones with Flash enabled, it was still pretty much a POS.

However, now it looks like even Adobe has seen the proverbial writing on the wall and has decided to end mobile Flash and concentrate on HTML 5. Smart move. A bit late, but smart nonetheless. Now let’s hope they end up killing Flash altogether and we never, ever have to see it again.

Day two of Google’s annual developer’s conference proved to be quite a bit more exciting in terms of new announcements. As I said earlier, day one was all about HTML5, Wave and open-source video codec, VP8.

Today, Google announced the newest version of the Android OS v2.2, dubbed ‘FroYo.’ For some reason, I now have a craving for frozen yogurt, but I digress. Other big announcements included flash support for Android as well as Google TV, their open-source venture to bring the web to your TV and revolutionize your couch-surfing forever.

Android OS 2.2 or ‘FroYo’ offers increased speed and includes 20 new features designed to help the enterprise user, including support for Microsoft Exchange. A demo showed the new OS running faster than previous OS version “Eclair” as well as the iPad. Additional features include tethering built-in at the platform level, better data backup, a new cloud-to-mobile messaging API that allow desktop users to look up directions on their desktop and then send them to their Android device.

Pretty slick, but perhaps the biggest Android-related announcement? Support for flash via Adobe’s Flash Player 10.1 public beta. (Take that, Steve Jobs!) The newest version of flash is mobile-optimized and addresses the two top complaints with Adobe’s flash product: resource-hogging behavior and battery-destroying power requirements. Wired.com tested the latest version of flash on Android 2.2 and found no significant problems on either front.

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If you thought it was just a matter of time before Steve Jobs would come around, see the error of his ways and embrace The Flash (no, not the superhero) well, to put it nicely, you were wrong. Not gonna happen. . . ever. How do we know? Simple, Steve told us so.

In a statement signed off on by Jobs himself, Apple has posted their “Thoughts on Flash” which highlights most of what has been said in the past about why Apple won’t be supporting Flash on iPhone OS devices like the iPhone and iPad. They will also be blocking programs that attempt to recompile and be used as iPhone OS applications, especially games.

Still not convinced? Think it’s all just a misunderstanding at that Steve’s resolve will weaken? Well, take a look at what Apple said and tell us there’s room for doubt that Steve Jobs hates Flash:

Apple has a long relationship with Adobe. In fact, we met Adobe’s founders when they were in their proverbial garage. Apple was their first big customer, adopting their Postscript language for our new Laserwriter printer. Apple invested in Adobe and owned around 20% of the company for many years.

The two companies worked closely together to pioneer desktop publishing and there were many good times. Since that golden era, the companies have grown apart. Apple went through its near death experience, and Adobe was drawn to the corporate market with their Acrobat products. Today the two companies still work together to serve their joint creative customers – Mac users buy around half of Adobe’s Creative Suite products – but beyond that there are few joint interests.

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Now that I’ve had a chance to think about it and perhaps Steve Jobs’ “reality distortion field” has worn off a bit, there are some things about the iPad I don’t like or wish had been, or hadn’t been, included in the new device. On the surface, the iPad seems like a great device and one that I will most likely get. But today’s announcement still left me wondering about a few things.

And here they are:

No camera – For a device like this it would make sense to have a video camera for video conferencing and to take pictures and video, much like the iPhone 3GS. If this device is supposed to be some sort of laptop replacement, it should have a camera. The deliberate omission of a camera smells like an obvious ploy by Apple to not cannibalize sales of the iPhone and iPod.

No Flash – Say what you will about Adobe’s Flash but for the full Internet browsing experience you still need to have Flash. Sure, the iPhone doesn’t have it but if this is supposed to be a larger, better device that can replace my 13″ MacBook, it should have Flash.

Navigating to web pages and seeing those black rectangles where video should be isn’t the fantastic experience Apple makes it out to be. It’s just bad and seriously undermines the credibility of Apple’s mobile web browser.

Storage – I realize that Apple probably isn’t positioning the iPad as a complete laptop replacement but it would still be nice to have more storage than the maximum of 64GB. Of course, having more storage would probably mean that battery life would suffer or the device would be more expensive but still, video files are usually pretty large and I’ve also got a lot of music and other files, plus applications and games, so larger storage options would be great.

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Welcome to another edition of The Pull List Comic Reviews! Superboy’s Adventure comes to an end, Daytripper continues to be trippy and the Rhino gets a happy ending that may actually stick. As always, WARNING: SPOILERS AHEAD.

PULL OF THE WEEK:

Adventure Comics #6
DC Comics – $3.99 US
Writer: Geoff Johns
Artist: Francis Manapul
Score: 9/10

Superboy has been trying to “find himself” and determine if he’s more Superman than Lex Luthor, since his genetic make-up is made from both of them. Unfortunately, it’s Luthor who finds him first and serves notice that for all his intellect and power, Luthor still has that nasty little streak in him.

Honestly, this has been a fun, engaging run by superstar writer Geoff Johns. Equal parts adventure (which works great with the title) and drama, all revolved around Superboy’s own identity crisis, this arc hit all the right buttons without coming across as preachy or whiny; a testament to the writer’s considerable talent of making relevant topics matter in the pages of a comic book.

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Each week we’ve been highlighting all the great comics that come out from Marvel. People have asked us why we don’t also include comics coming out from other companies as well. So, this week we’re starting a new thing here at the site and trying to bring you more comics from other companies. This time, we’ve got some new work from a company you might have heard of: DC.

They’ve got some cool books coming out this Wednesday and we’ve highlighted some for you right here so check ‘em out. Also, as we usually do, we’ve got some cool covers for some of these comics after the break so be sure and check those out too.

Comics on Sale:

ADVENTURE COMICS #4
AZRAEL #2
BATMAN CONFIDENTIAL #37
BATMAN: BATTLE FOR THE COWL
BATMAN: STREETS OF GOTHAM #6
BATMAN: UNSEEN #4 (OF 5)
BLACK LIGHTNING YEAR ONE
THE BRAVE AND THE BOLD #29
THE FLASH: REBIRTH #5 (OF 6)
GREEN LANTERN CORPS: EMERALD ECLIPSE

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