Activision announced today that The Amazing Spider-Man would be making its way today to the digital storefronts for XBox Live, the PlayStation Network and Steam for digital release. The XBox 360 and PlayStation 3 versions of the game will be sold for $59.99, while the PC version will be going for $49.99. As much as we loved the game (check out our review here), at this point it may be smarter to bargain hunt as many stores have likely reduced the price on the boxed copies of the game.

What does excite us though more than the announcement of these games going to digital release (because let’s face it, every game that is worth anything does it eventually) is the announcement of four DLC packs for The Amazing Spiderman that go live today too. There are going to be four separate DLC packs going up today for roughly $3.00 each as well as a bundle of all four at a discounted $10.00 price.

Most exciting about these Packs (all detailed below) is that they aren’t just new missions for Spider-Man. They instead give new characters to play as in addition to new methods of gameplay. In the Rhino Challenge Pack, players will be running through Manhattan breaking everything in sight. The Oscorp Search & Destroy Pack allows players to play smart phone games resembling classic titles like Space Invaders.

Any serious toy collector knows that it’s not Toys R Us that has the top quality new toys you need to display on your shelf. It’s the low production run collectibles that are sold at the comic book retailers that come from Diamond Select that you need to watch out for and snatch up the section they hit the rack. This past week at Toy Fair, Diamond revealed their upcoming slate of Marvel licensed products. This year’s line focuses on the Avengers movie, the Amazing Spider-Man film and a new lineup of Minimates.

Both the Avengers movie versions of the Hulk and Hawkeye are getting their first Marvel Direct treatment since the Hulk model will be updated from previous films and Hawkeye never his from his brief cameo in Thor.

In addition, the Amazing Spider-Man will be getting figures and busts made in the likeness of bother Spider-Man and the Lizard. These are the first images allowing people a true full unshadowed view of the Lizard who was disguised by shadow and fleeting high speed motion in the recent trailer.

Though Spider-Man purists may be able to get past the redesign of the Spider-Man costume, it is going to be a challenge for some to get over the look of the Lizard who somewhat resembles the look of the Goombas from the early 90s Super Mario Bros feature film. The duo will also be getting a Minimate treatment as well.

The Minimate line will also be giving other characters the treatment for the first time with new Minimates such as the new Ultimate Spider-Man and Dazzler. Take a look at the full gallery below and make sure to let us know what you think about all the upcoming Marvel characters from Diamond Select.