There was no runaway hit this weekend at the box office, as the top three movies were only separated by a few million dollars. When it was all said and done, Shutter Island managed to hold on to the top spot with $22.2 Million. The movie has managed to gross $75 Million to date.
The Kevin Smith directed Cop Out did not seem to be hindered by horrific reviews. It still came in at the number two spot, and made $18.5 Million. This is the largest opening weekend for a Kevin Smith film. With a $30 Million budget, this movie should be profitable.
Overture films scared up $16.5 Million with the horror flick The Crazies, and it should easily recoup its $20 Million budget. I was hoping to see a little higher total, but good word of mouth should help this in the next few weeks.
Avatar stuck around yet again, and made $14 Million. It has now exceeded $700 Million domestically. Next weekend Alice in Wonderland will be taking over a lot of the screens, so there is certain to be a drop in its box office totals.
Holdovers Percy Jackson and Valentine’s Day both brought in about $9M.
What the film world needs now is another fantasy series of movies with incredibly long names. Long gone are the days of Hook or King Kong. Now, thanks to the world of fantasy literature, we get names like Harry Potter and the Half-Blood Prince or Cirque Du Freak: The Vampire’s Assistant. In the same vein comes Percy Jackson and The Olympians: The Lightning Thief, which is enough to put many marquee-makers out of business.
Though the name is a bit of a mouthful, the trailer looks pretty cool. Very rarely do we get the following elements all together in a film: Greek mythology, teens with superpowers, an elevator that takes people to Mount Olympus, Pierce Brosnan and an iPhone. That combination alone is probably the reason why this film is the beginning of an extended franchise.
The plot is about titular Percy Jackson, Poseidon’s son (watch out, Aquaman) who goes on an epic journey in present-day New York City to rescue his mother, locate Zeus’ stolen lightning bolt, and stop a civil war from breaking out between the Gods. Typical teen problems, right? Check out the extended trailer for the film after the jump. You can catch Pierce Brosnan, Logan Lerman, Sean Bean, Rosario Dawson and an iPhone in Percy Jackson on February 12, 2010.
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