With The Flickcast’s own Shannon Hood covering all the excitement at SXSW this week yours truly is stepping in to take over box office duty. Don’t worry all you Hood fans, I have no doubt that she’ll be back next week, which means I’m only here for one week. That’s something that can’t be said about Alice in Wonderland, however.

Even with mixed reviews, Alice took the top spot again over the weekend. While it dropped 46% drop from last week, the 3D fantasy took in another $62 Million, bringing its total to $208 Million in only two weeks. As Shannon noted last week, this is Tim Burton’s biggest opening and the film is certainly finding an audience.

One concern from reviewers was whether or not audiences would be somewhat disappointed by the 3D aspect of Alice in comparison to Avatar. While Avatar was quite an immersive experience Alice in Wonderland presented more of your traditional 3D environment. It seems movie goers don’t mind the difference and are eager to see Johnny Depp and cast as they romp through Wonderland.

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Wow, I don’t think anybody predicted the massive opening weekend that Tim Burton’s Alice in Wonderland just had. Audiences scooped up an amazing $116 Million worth of tickets to the film. This is the biggest opening weekend in Tim Burton’s entire career, and despite a critical consensus that this was a very average movie, word of mouth appears to be good.

This also appears to indicate that audiences are embracing the 3D trend. I am very curious if there will be a large drop-off next weekend, because the 3D in Alice was in no way comparable to  the 3D in Avatar. If  Avatar is what people are expecting, they are going to be disappointed.

It is interesting to note that Avatar only opened to $77 Million, but has now grossed over $720 Million. I will be pretty shocked if Alice has any real legs at the the box office, but the totals this morning show me that this movie may be full of surprises.

Brooklyn’s Finest, starring Don Cheadle, Richard Gere, and Ethan Hawke, came in second over the weekend with $13.5 Million.  It played in just under 2,000 theaters, and has a fairly modest budget of $25 Million, so it will likely end up profitable.

Shutter Island made about $13 Million in its 3rd week in release.  It now has exceeded its budget of $80 Million (with $95 Million total), and looks certain to hit $100 Million next weekend.

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There was no runaway hit this weekend at the box office, as the top three movies were only separated by a few million dollars. When it was all said and done, Shutter Island managed to hold on to the top spot with $22.2 Million. The movie has managed to gross $75 Million to date.

The Kevin Smith directed Cop Out did not seem to be hindered by horrific reviews. It still came in at the number two spot, and made $18.5 Million. This is the largest opening weekend for a Kevin Smith film. With a $30 Million budget, this movie should be profitable.

Overture films scared up $16.5 Million with the horror flick The Crazies, and it should easily recoup its $20 Million budget.  I was hoping to see a little higher total, but good word of mouth should help this in the next few weeks.

Avatar stuck around yet again, and made $14 Million.  It has now exceeded $700 Million domestically. Next weekend Alice in Wonderland will be taking over a lot of the screens, so there is certain to be a drop in its box office totals.

Holdovers Percy Jackson and Valentine’s Day both brought in about $9M.

Doh! Women flexed their box office muscles once again and helped boost the bland Valentines Day to a record breaking weekend.  Silly Hollywood, when will you learn?

First we had New Moon, then last weekend Dear John, and now Valentine’s Day. Each time a movie that has a largely female demographic wins the weekend, all the trades are SHOCKED to find out that women go to the movies.

Each time, I read that there will be a onslaught of female centric movies green lit by the studios.  And, it never happens.  I must say I am not completely proud of what my sisters choose to spend their box office dollars on (before you boys snicker, might I remind you of G.I. Joe, and Transformers), but it is interesting to note  this possible shift in marketing.

Three day totals for Valentine’s Day are around $52 Million, making it the highest grossing movie ever for a President’s Day weekend. Women weren’t the only ones in the mood for movies this weekend. Percy Jackson and the Olympians: The Lightning Thief made a very respectable $31 Million over the weekend, and Benicio Del Toro’s The Wolfman took a bite out of the box office to the tune of $30 Million (sorry, that was a terrible pun.)

Avatar took a tumble to the number four position this weekend, but a $22 Million gross is still quite astonishing for its ninth week in release.  Dear John dropped about 50% from its opening weekend, which is average, and earned an additional $15 Million.

The action movies Edge of Darkness, and From Paris, With Love both are shaping up to be box office disappointments.  Edge of Darkness has only made $36 Million in three weeks (with a budget of $80 Million), and From Paris now stands at $15 Million after two weeks.

This summer wasn’t looking like that big of a deal last month, but in that time, we’ve already picked up the pace with Clash of the Titans getting a late Spring release, and now it looks like June will be a battle between Warner’s The Losers and Fox’s The A-Team.

Both films have a similar premise, with A-Team being a reboot of the popular TV series from the 80’s and Losers being an adaptation of a comic book. With more than enough money in either film’s budget, both can be considered a “summer blockbuster” on their own.

This isn’t the first time this year that Warner Bros is messing with release dates. It came out a few weeks ago that the studio would be pushing the release of Clash of the Titans back one week in order to compensate for the film’s conversion to 3D. Now their changing the release date of Losers from April 9th to June 4th. A bold move.

In history, a change in a film’s release date usually means that the film didn’t test very well with audiences, and they have to go back with reshoots in order to get a better audience score. The same thing was done with this weekend’s release of Universal’s The Wolfman, which was changed twice.

I swear I heard my keyboard purr when I typed that headline. Those of us who cover weekly box office totals have been in a rut for seven weeks, and like it or loathe it, Dear John gives us something new to talk about.

Despite tepid reviews, Dear John shocked prognosticators by soundly beating Avatar this weekend. Dear John hauled in $32 Million to win the weekend over Avatar, which made an additional $23.6 Million.

I didn’t see Dear John, but I do find it interesting that everyone continues to underestimate the female ticket draw. The book by Nicholas Sparks was very popular, and currently boasts a 4.5 reader’s rating on Barnes and Noble’s web site. Didn’t Hollywood learn anything from New Moon? Rabid female book fans = box office gold.

Side note, I was shocked to receive an email from my very own parents, who have not seen a movie in the theater in over 5 years, sharing that they saw a matinee of Avatar in 3D and loved it. I quote, “We both wanted to live in that forest.”  Um, what?

This coming from a couple who still enjoys dial-up internet. They voluntarily donned 3D glasses because they felt that this movie just had to be seen. I only mention this because this is precisely why the movie has made so much money.  There are people going to see it that don’t ever go to movies, and that is quite a feat.

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Another week, another Avatar win, more records broken, blah, blah, blah. No seriously, Avatar dropped a measly 16% from last week and added another $36 Million for a domestic cumulative of $552 Million in just six weeks.  It now stands as the number two motion picture of all time having beaten The Dark Knight over the weekend and at this rate will end up beating the number one record holder Titanic very soon.

New release Legion was not screened for critics in most areas, but it still managed to make over $18 Million.  Word of mouth was bad, though. According to Entertainment Weekly, the film only got an exit score of C- from theater goers. Denzel Washington’s Book of Eli held on to the third spot, dropping almost 50% for $17 Million.  Its two week total is $62 Million.

New release Tooth Fairy made $14.5 Million for fourth place. It actually got a rather high cinemascore of A- from audiences polled. The Lovely Bones rounded out the top five, dropping about 50%, and making about $8 Million.  It has now earned  $31.6 Million total.

Outside the top five, the first film from CBS films, Extraordinary Measures, had a pretty bleak debut, making about $7 Million.  The combined star power of Harrison Ford and Brendan Fraser wasn’t enough to get people in the seats. On an up-note, It’s Complicated is about ready to cross $100 Million, as its cumulative total now stands at $98 Million.

Saturday morning I thought that The Book Of Eli might actually pull off the feat of toppling the unstoppable Avatar, because it did lead the box office on Friday. Well, close, but no cigar. Avatar reigned supreme once again, and made an astonishing $41.3 Million in its 6th week of release, and it is still playing on over 3,000 screens.

Avatar has now surpassed Star Wars as the number three highest grossing movie of all time with a cumulative total of $491 Million. The Dark Knight stands at number two, with $533 Million.

The Book of Eli had a pretty decent showing, with $31.6 Million on just over 3,000 screens. If the movie gets good word of mouth, it should do well in upcoming weeks. In third place was The Lovely Bones, which fared better than I thought it would. It was postponed from last year, and has received somewhat of a critical drubbing, but it still managed $17.1 Million.

In my opinion, this is a testament to how much readers loved the book. Alvin and the Chipmunks: The Squeakquel, hung around and made $11.5 Million for fourth place. The movie is closing in on $200 Million, as it now stands at $192 Million.

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Well, it is the first box office recap of 2010, and it looks like I’ll be dropping  the “B” word, as in “Billion.”  Avatar sailed over the billion dollar mark in only its third week in release. Thanks to this worldwide total, it now sits comfortably at the  number four position of highest grossing movies of all time, right behind Pirates of the Caribbean: Dead Man’s Chest.

It has already exceeded the total that took The Dark Knight its entire theatrical run to achieve, and Avatar has shown no signs of  slowing down. The movie dropped less than 10% from last weekend and made $68.3 Million, bringing its domestic total to over $352 Million.

There was plenty of box office love to go around this weekend, and several movies did exceptionally well. Sherlock Holmes added another $38.3 Million to its two week total, which now stands at over $140.7 Million. Alvin and the Chipmunks: The Squeakquel made $36.6 Million, for an impressive two week cumulative of $157.3 Million.

The adult comedy It’s Complicated only dropped  15% from its Christmas weekend opening, and racked up $18.7 Million for a strong fourth place. Fifth place went to The Blind Side, which has been in the top ten for over seven weeks now. It actually increased its total 10% over last weekend, and has made over $209 Million now.

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Box Office Mojo has reported that Avatar added another $16 million to it’s box office on Monday. Considering the soft opening that the movie had over the weekend ($77 Million), due to sold out shows and a snow storm that hit most of the east coast, this might just be the beginning of some staying power for James Cameron’s latest project. Titanic, the previous Cameron film released 12 years ago, managed to stay in theaters for almost 11 months, which helped to make it one of the top box office earners in history.

Compared with one of this year’s other financial heavy-hitters, Transformers: Revenge of the Fallen, which opened to around $102 Million in June but only made $14 Million on the Monday following it’s opening weekend. They’re slightly comparable in that both were released during a time when families and younger fans have more free-time, with Independence Day being the following weekend for Transformers 2, and Christmas coming this weekend, which is Avatar’s second weekend .

It’ll be interesting to see how well Avatar is able to hold on, between the varied opinions on the film, the positive word of mouth, and the opening of another potential box office smash with Robert Downey Jr. and Guy Ritchie’s Sherlock Holmes. Whether or not Avatar proves itself to be the next financial Titanic or not, it’s sure to be an epic clash at the box office this weekend.