Now that DC fans have settled into their cozy new logo that the company slapped them with back in 2005, they’re ready to do it one more time! That’s right, DC Entertainment (formerly DC Comics) has finally revealed their new logo that has allegedly been in the works for the last year.

Said to show off more of the different identities of their most popular brands, rather than just be a static logo like some “other” comic publishers. Here’s a DC exec with the worst possible explanation of the new logo. From Co.Create:

“We didn’t want a static logo, but a living identity that could capture the power of our characters and storytelling,” says Amit Desai, senior vice president of franchise management. “What is special about DC content is the notion of a dual identity. When you think about our DC Comics superheroes, there’s a secret identity. When you think about Vertigo, it’s this notion of good vs. evil in many of the stories. And so, in addition to flexibility, the new logo communicates this idea of dual identity: There’s more than meets the eye. You have to take a closer look to understand the richness of our characters and stories.”

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News from the personal Twitter account of D.J. Caruso that he will be directing a big screen adaptation of the Garth Ennis and Steve Dillon comic series Preacher will probably be taken as both good and bad by the more hard core fans. On the one hand, its nice to see that perhaps Preacher will finally be making its way to the big screen after many stilled attempts at adaptation as a movie or a TV series.

The cynics out there will probably have a problem with Caruso as the choice to take on the project. Sure, his track record might not install confidence that he’s the right man for the job. However, if you’ve ever seen his first film Salton Sea, you will know he has talent and therefore, I’m going to give him the benefit of the doubt here.

To be honest, I’m more concerned how screenwriter John August is going to fit all of Preacher into one two and a half hour movie. My guess is he won’t even try and will probably just use the first major story arc as the basis for the film. Whatever he does end up doing, I’m also a fan of August so I’ll be very interested in how he pulls it off.

No word on if this deal is completely done or pretty much anything else. Still, when we see things like this we feel compelled to bring them to you. So, we did. Now, what do we think of this and if it does go forward, who shall we pick to play the important roles?

The Brazilian “Wonder Twins” of comic art, Fabio Moon and Gabriel Ba, give us their first Vertigo book in the form of Daytripper #1 this week. These guys have worked with top talents in the industry like Joss Whedon (Dark Horse’s Sugar Shock), Matt Fraction (Casanova), and Gerard Way (Umbrella Academy).

Here we have their first solo work in the tradition of Vertigo focusing on the small psychological things of daily life like “how does a down on his luck obituary writer get out of the shadow of his famous father?” Apparently the ending to the first issue is a twist for the fantastic, and not at all expected. I’d expect nothing less from these extremely creative guys. Anytime these guys come out with something new, I can’t snatch it from the stacks fast enough.

The rest of the week is fairly light.  The other book I’ll be getting is Invincible Iron Man, in which we finally come to figure out how Thor and Captain America “reboot” Tony Stark. I think I’ve exclaimed enough how much I love this book, and to say the least Fraction and Larocca have not slowed down at all.

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