Back in 2006, Apple ran the first of many different variations of “friendly warfare” commercials, which pretty much portrayed the competition (Microsoft) as a nerdy, uncool, unorganized human (played by John…
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With all the movies coming out these days its easy to get lost in all the promotions by the studios. In an effort to get audiences interested in their particular film,…
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Everyone knows the drill when a new comic book movie comes out. The market gets flooded with the standard promotional tie-in products. There’s an influx of new comics featuring the title…
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Somebody must have brought the idea of viral marketing to Disney executives last year because they have been coming out of the woodwork with some pretty impressive new strategies. They started…
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Anyone who has been reading “X-Men: Second Coming” knows there are some HUGE changes in store for Marvel’s band of merry mutants. X-Men are crossing lines they never thought they would…
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Stan Lee has undoubtedly had a pretty amazing career, going as far back as the days of the Marvel Bullpen. He has the mantle of creating some of the world’s most…
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This week On the Radar we’re talking about how Michael Bay simply isn’t impressed with 3D conversions, Harold and Kumar are set to return for a Christmas movie, Big Bang Theory‘s…
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Though our vote may have already been cast for Hot Tub Time Machine to go down as the “Comedy of the Year”, we are still early in the running, and by…