It was just a matter of time but according to reports, Apple has completed negotiations with all four of the major record labels including Warner Music Group, EMI Music Group, Universal Music Group and Sony Music Entertainment and signed contracts to enable their upcoming cloud music service to go forward. Contracts with the music publishers is reportedly set to follow on Friday.
The new service, which will be called iCloud, will be offered for a free period initially to people who buy music from Apple’s iTunes digital download store. This will allow users to upload and store their music and then be able to play it from a Web browser or Internet-connected Apple device such as an iPhone or iPad.
Even though the service will start out free, the company plans to eventually charge a subscription fee, about $25 a year, for it. Apple would also sell advertising around its iCloud service. So, $25 bucks and advertising? Kinda lame Apple.
Of course, the service is initially to store uses music on the cloud but you can clearly see Apple’s intent here is to eventually offer storage of TV, Movie and other digital content as well. After all, why stop at music when the real money to be made is with other tyopes of content?
With the service set to debut soon some questions have to be asked including how much storage will be included and how easy will it be to upload your iTunes library should you choose to do it. I don’t know about you but my iTunes is very large and it would take a long time to upload. With a large library like that I can’t quite see the utility of this service, especially when I can already sync my music and more to my iPhone and iPad.
I guess we’ll see how well it works, or doesn’t, soon enough.