With Avatar getting nine Academy Award nominations yesterday, it seemed to put the final nail in the coffin for any films on the bubble between 2D and 3D. Word is now coming in that Warner Bros. has confirmed both Clash of the Titans and the final two Harry Potter films will be in 3D.
This isn’t that big of a deal for the Potter films, but unfortunately sets the entire marketing plan for Titans upside down. This news means that the studio has to go back and convert the original film stock into something that can handle 3D, while still looking state-of-the art.
This conversion will set the release date of Clash of the Titans back to April 2nd, from it’s original date of March 26th. The studio seems convinced that this is the best plan of action, according to an interview with The Hollywood Reporter:
“We are experienced and have been successful in the conversion of 2D to 3D going back to such hits as ‘The Polar Express,’ select scenes in ‘Superman Returns’ and the last two Harry Potter films,” Warners domestic distribution boss Dan Fellman said.
“We’re excited about 3D and look forward to bringing a rich, involving visual experience to audiences around the world,” Warners film group president Jeff Robinov said.
The production on Harry Potter and the Deathly Hallows Part 1 and Part 2 are still ongoing, which means that the respective release dates of November 19th and July 15th, 2011 will probably remain unchanged.
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