With Inception hitting theaters next Friday, and expected to be one of the biggest films of the summer, you can believe that Warner Bros. won’t be pulling any punches when it comes to promotion. We’ve already seen some pretty intense trailers, which have made the epic tuba noise a ringtone for thousands of fans. Now, the film is taking to building-sized posters to bend our minds.
Only two new advertisements have been spotted so far. Both in New York City, and both pretty cool. The first shows a flood of water shooting out each of the windows. The second, and arguable the cooler advertisement, shows the side of a building being peeled back to reveal the offices inside.
The film, directed by Dark Knight’s Christopher Nolan, is about the world of dreams, and how fragile each of us can be inside of them. Check out the two full building advertisements after the jump, and be sure to catch Inception in theaters on July 16th.