With the next James Bond actioneer, Skyfall, set for release in November, you can bet your hard-earned dollars we’re going to start seeing a crapload of promotional material for the movie. One of those promotional materials just happens to be a new commercial for Heineken featuring Ian Fleming’s master spy.

Heineken you say? Why, isn’t that a beer? I thought James Bond drank a vodka martini, shaken, not stirred? Sure, everybody knows that. . . Everybody except, it seems, the makers of Skyfall.

In the new Bond film, 007 is a beer drinker. His brand of choice? Heineken, of course. Yeah, we don’t really like the idea either.

Even so, the commercial is pretty cool and from what we’ve seen so far, the movie looks pretty cool too.

Judge for yourself after the break.

Even though some people found the last James Bond movie, Quantum of Solice, less than spectacular, we’re still glad Bond is back and coming to a theater near us in the new film Skyfall. We’ve already brought you info about the new movie and now there’s a new trailer.

For those of you unfamiliar with Skyfall, here the synopsis:

Daniel Craig is back as James Bond 007 in Skyfall, the 23rd adventure in the longest-running film franchise of all time. In Skyfall, Bond’s loyalty to M (Judi Dench) is tested as her past comes back to haunt her. As MI6 comes under attack, 007 must track down and destroy the threat, no matter how personal the cost.

Not only does the film look stunning and full of exciting action and drama, but Skyfall also boasts one of the best casts ever for a Bond film. Aside from series regulars Craig and Dame Judi Dench as M, the film also features Ralph Fiennes, Albert Finny and Javier Bardem.

Check out the new trailer after the break. Look for Skyfall to arrive on November 9.

For a little while there it din’t seem like we would get another James Bond film after Quantum of Solace. With MGM’s money problems, it looked like James Bond was going to retire from his cinematic exploits while things were sorted out — if they were ever sorted out.

Fortunately, the tide turned and now Bond is back in a new installment called Skyfall, which is filming right now. As is the custom these days with highly anticipated film releases, the production has released the first of what wil no doubt be many videos highlighting the behind-the-scenes action of making a Bond film.

In this particular video blog, the producers and director take us to Shanghi, China for some brief glimpses into the filmmaking process and the sleek cityscapes of that location. Looks good. Can’t wait for this one.

Check out the video after the break. Skyfall, which stars Daniel Craig, Javier Bardem, Ralph Fiennes, Bérénice Marlohe and Judi Dench, hits theaters on November 9.