7.5 Million DVD Copies of 'Transformers 2' Sold

7.5 Million DVD Copies of ‘Transformers 2’ Sold

Optimus PrimeI have made no secret about the fact I think both Transformers and Transformers: Revenge of the Fallen were awful.  The scripts were weak, or practically non-existent in the case of the sequel, and editing so bad it was difficult at times to see what was going. Case in point, director Michael Bay kept the fight scenes moving at rapid pace then would cut to a slow motion shot of Shau Lebouf shouting “Optimus!” or Megan Fox running away. Now, as much as I can appreciate Fox’s particular “assets” moving in slow-mo, it would have been better to slow down the scenes I was really interested in, robots fighting.

Be that as it may, I have defended Bay in the sense he knows how to appeal to the masses and can make a profitable film.  Transformers: Revenge of the Fallen took in approximately $823 million dollars worldwide and that figure is set to grow even larger based on record setting DVD sales:

Paramount Home Video sold 7.5 million DVD/Blu-ray copies of “Transformers: Revenge of the Fallen” in its first week of release including 1.2 million Blu-ray’s, making it the year’s highest selling HD title. To put that in perspective, “Twilight” was the years biggest selling title and has sold 8 million copies since March 21st.”

If my math is correct that’s about another $150 million in the bank (using an average DVD price of $20). Not a bad week at all to be Paramount or Michael Bay. Bravo, Mr. Bay!

I may not like your take on one of my favorite childhood toys but I can’t argue with your success. You’re like the McDonalds of filmmaking. The food may not necessarily be a healthy choice, but we all keep coming back for more.