‘Wreck It-Ralph’ Capitalizes On E3 Week, Releases First Image and Trailer

This is a big week for the video game industry. Everyone has their eyes on Los Angeles as the next few years in Video Gamedom are laid out in very elaborate fashion. So with all of the buzz surrounding the industry, Disney decided now would be the perfect time to unveil Wreck-It Ralph officially.

For those of you woefully unaware of what Wreak-It Ralph is all about, here is a synopsis to get you up to speed:

Wreck-It Ralph longs to be as beloved as his game’s perfect Good Guy, Fix-It Felix. Problem is, nobody loves a Bad Guy. But they do love heroes… so when a modern, first-person shooter game arrives featuring tough-as-nails Sergeant Calhoun, Ralph sees it as his ticket to heroism and happiness. He sneaks into the game with a simple plan — win a medal — but soon wrecks everything, and accidentally unleashes a deadly enemy that threatens every game in the arcade.

The movie has the chance to be this generation’s Who Framed Rodger Rabbit, only instead of rival cartoons co-existing in their own world it is established video game characters. Just the support group in this trailer alone evokes the same sort of feeling of watching Daffy and Donald Duck play dueling pianos.

Wreck-It Ralph hits cinemas this winter and check out the trailer and the full official image after the jump.

I’m loving all the Q*Bert love in the trailer and promotional imagery. Hopefully that foul-mouthed little ball is only the tip of the iceberg of gaming character cameos.

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