by Nat Almirall, Mar 2 2012 // 11:15 AM
The story of The Lorax has never felt right to me. Either the Once-ler is the most short-sighted whatsit in the world, next to the Lorax himself (or at least the forest creatures), or the entire tale is a buried parable on the importance of stable property rights. Given Seuss’s general lack of subtlety when making a political point, the latter probably isn’t the case. In any event, why does no one preserve the Truffula trees? If the Once-ler owns the forest, and his business is based on the Truffula trees, why on earth would he practice clear-cutting?
He, like pretty much every other private timber company that owns the forest they log, has an incentive to preserve the forest (unless he’s renting it from the creatures, but that doesn’t seem to be the case) – clearly the Once-ler needed to fire his business planner. Or, once the land had been deforested, should have sold it and the seed to another logging concern.
Heck, they’d probably seek him out, since Truffula trees are a hot commodity, and there’s a lot of Thneedians; we already know that one of the characters is a budding entrepreneur, it’d be a lot easier and a lot more profitable for him to replant the forest than find a way to sell air. Evidently the Thneedians don’t understand marginal utility, but that’s okay, what gets me is how Seuss (and the movie) stacks the odds in his favor.
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Posted in: Animation · Movies · Reviews · Universal Pictures
Tagged: Animation, Betty White, Chris Renaud, Danny DeVito, Dr. Seuss, ed helms, Illumination Entertainment, Janet Healy, Janet Slate, Ken Daurio, Kyle Balda, Rob Riggle, Taylor Swift, The Lorax, Universal Pictures, Zac Effron
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by Matt Raub, Oct 28 2011 // 7:30 AM
Last year didn’t have many major hits, but one film that managed to sneak past critics and turned out to be one of the highest grossing films of the year was the animated film Despicable Me. Bringing in both kids and adults alike, the film was able to prove that Pixar isn’t the only studio to produce quality CG-animated films.
Now, from the same studio, and the man who brought us The Cat in the Hat, comes The Lorax. For those who aren’t aware of this lesser known Seussian tale, here’s a breakdown.
From the creators of Despicable Me and the imagination of Dr. Seuss comes the 3D-CG feature Dr. Seuss’ The Lorax, an adaptation of the classic tale of a forest creature who shares the enduring power of hope. The animated adventure follows the journey of a 12-year-old as he searches for the one thing that will enable him to win the affection of the girl of his dreams. To find it he must discover the story of the Lorax, the grumpy yet charming creature who fights to protect his world.
The film has a pretty awesome cast, featuring Danny DeVito, Zac Eforn, Betty White, Taylor Swift, and Ed Helms. We’ve got a bit before the film hits theaters on March 2nd, but you can check out the trailer after the jump.
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Posted in: Animation · Comedy · Kids · Movies · News · Trailers · Video
Tagged: Betty White, Danny DeVito, Despicable Me, Dr. Seuss, ed helms, Rob Riggle, Taylor Swift, The Lorax, Zac Efron
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