The Dark Knight Rises looms. As The Avengers makes ungodly sums of money and other potential blockbusters come and go, the true tenor of the season wont be determined until Batman has his say.
Warner Bros. has released a new one sheet for the anticipate super hero conclusion, and it really plays up the ‘fire rises’ motif that has been a constant in the marketing. The ad campaign for the sequel has thus far been much less interesting than for The Dark Knight.
The viral aspects seem to cause less of a fervor among fans, there is nothing like those variant Joker tagged posters that popped up in theaters after a few months of the regular ones hanging on those walls. Just on the whole the marketing for this movie just seems to have less impact. Of course this could be on purpose, you don’t need much impact when everyone and their mother saw the last film.It is still interesting to see the different tactics in play.
As for the quality of this particular poster, it is rather nice. Getting a splash of color in there is a good touch, and I like the symmetry of this design and some of the earlier teasers.
Check out the full poster after the jump.
Why so sad Batman?
