by Jonathan Weilbaecher, Jul 8 2013 // 9:00 AM

Animated sequels in recent history are hardly a slam dunk at the box office, for every Toy Story 3 there are three Happy Feet 2. Thankfully for all of the principles involved, Despicable Me 2 was every bit the hit the former was.
The popularity of the Minions can not be denied as Despicable Me 2 brought it more money than any animated film has ever earned over a five-day span. Granted the Fourth coming on a Thursday is a near perfect storm for a major release, but the final tally of over $142 Million speaks for itself. Even when you shave the first two days off the tally, the traditional three-day weekend was right in line with the monster $80+ million Monsters University brought in a few weeks ago.
Coming up in second place for the holiday stretch was the sputtering Lone Ranger. It seems like high-profile bombs have become commonplace, and everything about the action western screamed this would be another one. Guess what? It was! Coming in at just over $29 million for the three-day, and just under $49 since Wednesday, the film was not the same abject failure John Carter was, but it is far from the performance one expects from the same crew that gave us the Pirates of the Caribbean films.
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Posted in: Animation · Box Office · Business · Disney · Movies · News · Universal Pictures
Tagged: Box Office, Buisness, Despicable Me, Disney, Minions, News, Pacific Rim, the heat, The Lone Ranger, World War Z
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by Jonathan Weilbaecher, Jun 24 2013 // 9:00 AM
One was a slam dunk, the other was a blockbuster to be that came into the weekend stinking of behind the scenes drama. Yet in the end both hit theaters this week and obliterated expectations.
Monsters University is the prequel to one of the older PIXAR classics, telling the tale of how everyone’s favorite boogie men, Mike and Sully, learned their scare trade. The film took in $82 million over the weekend giving PIXAR its second highest opening ever, and their 14th strait number one debut. Lets just ponder that for a second, even as the creative armor of the premier animation house of the west shows some chinks in their armor, they maintain a perfect record on the financial side of the movie equation. The quality of the recent PIXAR films is up to some debate, but what can’t be denied is they still know how to make a movie people want to see.
While everyone and their mother knew MU would be a hit, the big surprise of the weekend came from the Brad Pitt zombie blockbuster, World War Z. The studio had modest expectations initially, and the general geek community had no expectations. The film veered far from the source material that is much beloved, the movie was plagued by re-shoots and seeming instability from the set, and it is a PG-13 zombie film which just feels wrong. Despite all of that working against it in the buzz department, the film was well sold and generally positive reviews helped to make all those other issues all but disappear. The net result was $66 million at the box office and a lot of turned heads.
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Posted in: Action · Animation · Box Office · Business · Comedy · Comics · Disney · Movies · News · Pixar · Sci-Fi
Tagged: Box Office, Brad Pitt, Business, DC, Man of Steel, Max Brooks, Monsters University, Movies, News, Pixar, the heat, White House Down, World War Z
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